PMO / Consulting - Transformation Projects | +10 years? experience in Digital Marketing, from startup to eCommerce, Pharma, Automotive and Finance
Aktualisiert am 02.07.2024
Profil
Freiberufler / Selbstständiger
Remote-Arbeit
Verfügbar ab: 01.07.2024
Verfügbar zu: 100%
davon vor Ort: 10%
agiles Projektmanagement
PMO Support
Changemanagement
Strong advocate and practitioner of lean and agile methodologies
Combining ideas and concepts from Kanban, Design Thinking, PPT., Adobe Skills where needed
Experience conducting usability tests and user research with various methods and tools
Excellent technical knowledge of common web and mobile technologies + Ads best practices
Communications
Change Management
Brand Marketing
agile Entwicklungsmethoden
Agile Softwareentwicklung
Account-Management
ECommerce
journalism
project management
digital consulting
Changemanagement
German
native
English
full professional proficiency
French
full professional proficiency
Swiss German
Beginner, but i can understand with ease everything

Einsatzorte

Einsatzorte

Berlin (+500km) Zürich (+500km) Frankfurt am Main (+200km) München (+200km) Stuttgart (+200km)
Deutschland, Schweiz
möglich

Projekte

Projekte

1 Jahr 6 Monate
2022-12 - 2024-05

The MarCom Engine - BMW Group <> Serviceplan | PMO / Interim Stream Lead Strategy & Delivery / Programme Management

Change Management Consultant - Programme Management: Strategy & Delivery Teamleading Atlassian JIRA Atlassian JIRA Agile ...
Change Management Consultant - Programme Management: Strategy & Delivery

The Biggest Transformation Project Around Sales and Marketing in the Automotive Industry. About ?The Marcom Engine?: Transnational agency operating system for all European markets for BMW/MINI.

  • Workstream management (Strategy & Delivery workstream) and first point of contact of the orchestration layer to guide 10 teams through the transformation phase & increase transparency for a close collaboration with agencies (Serviceplan, Media.Monks, Berylls, Future Marketing Consulting, BMW Group)
  • Process Lead The Marcom Engine: Definition of the Europe Marketing Campaign processes (Journey Planning, Creative Development, Performance Optimization, Governance & Steering)
  • Definition of RASICS across all domains & hubs (TME internal) in collaboration with BMW/MINI
  • Strategy and Process teams with a focus on nearshore and offshore to define the interactions / handover points between TME and BMW Group with BMW Process team
    • Visualizing the new E2E processes for five different campaign processes (E2E) for Europe
    • Discovering Synergy Potentials based on processes and FTE planning
  • Leading ten scrum masters + coaching them on the use on project planning, agile principles operational work
  • Leading Risk Management Meetings to define mitigation actions with Scrum and Product Owners
  • Leading the ?Operational Cockpit? to define faster mitigation actions in collaboration with Serviceplan and Media-Monks domain and hub team leads
  • OKR Planning & Control with BMW Group Steering committee (ATC Jira)
  • Leading Software adjustments for Serviceplan for campaign briefings in MarCom Briefing Tool in collaboration with Berylls
  • Preparing + Leading Workshops (+70 pax) on a monthly basis with streams and BMW Group stakeholders in Munich
  • Developing a new Org Chart for 2024
  • Capacity planning (FTE) across all workstreams + collaborating with HR
  • Definition of new roles that are needed + writing job descriptions in collaboration with other workstreams
  • Onboarding new joiners to start their new roles and understand the mission & vision
  • Preparing of templates (runbooks, playbooks, risk management process, composition docs., compendiums for the calculations of the deliverables for 2024)
  • Consolidating all Way of Workings of ten teams into one runbook for BMW/MINI, Media.Monks, Berylls and Serviceplan

Teamleading Atlassian JIRA Atlassian JIRA Agile Atlassian Confluence Workshop
BMW / MINI: The Marcom Engine
Remote / Berlin
8 Monate
2022-04 - 2022-11

Lab Digitalization | Research & Development IT-ER: CAPEX and DPT Projects, Merck Life Science

Senior Consultant / Analyst agiles Projektmanagement Prozessberatung Prozessdokumentation ...
Senior Consultant / Analyst

Lab & Plant Digitization project across the globe to propose a new standard for scientific labs and digitize investment projects (Green- and Brownfield) Taiwan, Korea, Japan, US and Europe (+180 projects)

  • Assessment of "as is" scientific work processes in existing labs (QA/GAT, QC, Scale Up, R&D labs) in TW, KR, CHN, JP, US and the "to be" business architecture with R&D experts and business architects
  • Organizing and conducting interviews with scientific staff and stakeholders within business functions to identify IT requirements and digitization needs in all countries in collaboration with IT country partners
  • Gathering information about software products used, as of LIMS, ELN, analytical- and workflow tools to define a new global lab standard for greenfield and brownfield locations
  • Leading weekly IT Plant & Lab Digitization project management meetings + coordinating Sprints in JIRA
  • Creation of cost estimates per lab site to define the IT costs (softwares, licenses, interfaces, instrument connectivity) based on feedback of country IT Go-To Persons (TW, KR, CHN, JP, US)
  • Development and visualization of business process and data workflows of all lab types and their business fields (Planarization, Thin Film, Patterning and Spec Gas) | Tool: BPM ARIS (Certified Professional)
  • Presenting monthly updates of the Lab Digitalization stream (Potential Risks, Mitigation Actions, Next Steps

Atlassian JIRA MS Excel Asana SharePoint Workspace BPM ARIS MS Visio MS Project Wrike
agiles Projektmanagement Prozessberatung Prozessdokumentation Projektleitung Business Development Analysefähigkeit Project Controlling Forecasting Kostenschätzung
Merck KGaA
Remote / Berlin
4 Monate
2022-01 - 2022-04

Implementation of the ?Media Strategy Implementation SelfCare?

External Media Manager DACH / CEE / Benelux Prozessberatung Kampagnenmanagement Mitarbeiterführung ...
External Media Manager DACH / CEE / Benelux
  • Implementation of the ?Media Strategy Implementation SelfCare? for the respective brands (Imodium, Regaine, Microlax, Livocab) in Q1 2022 and to the preparation of the implementation for Q2 2022 (Budget responsibility: 4.5 Million EUR), this includes;
    • the check of media set ups provided by the media agency for the predefined media campaigns target groups and media budgets in social media, search, display, online video, e-commerce (Amazon / Apomeds / DocMorris etc.)
    • ?Independently ?coordinating external agencies (J3, Reprise, matterkind) to deliver the execution of approved media plans
  • Process optimization: Defining "go/no-go" decision for Test & Learns (budget size, scaling opportunity, ROI Testing & scaling ROI-driving new Digital Channels & Formats (Tik Tok, Audio, ATV))
  • Analyzing media reportings from the external partners to assess whether agreed KPIs are met;
  • Decision making / aligning with external media agencies (Universal McCann) to align corrective actions (change of media tactic, channel
Prozessberatung Kampagnenmanagement Mitarbeiterführung Strategieplanung Projektmanagement/Projektleitung
Johnson & Johnson
Berlin (Fully Remote)
8 Monate
2021-05 - 2021-12

GTMhub and Concept Management Tool

Freelance Business Operations Consultant DC E2E agiles Projektmanagement Strategieplanung Prozessberatung ...
Freelance Business Operations Consultant DC E2E
  • I trained +400 people from all business units and different markets in three different time zones (CET, PDX, SHG) in six weekly training sessions on the use of the new software GTMhub that we were building

  • Creation of all global training material for two different softwares in collaboration with two external business consultants (Slides, How to Guides, new SharePoint pages, short videos, gifs etc.)

  • Prioritizing product features and bugs with the dev. team: definition of MVPs, backlog management and prioritization of user stories for the development team (iOS and Android)

  • Leading user feedback sessions + ensuring the internal team is aware of challenges and opportunities to build better solutions in the future / focussing on season launches FW22, SS22, FW23, SS23, FW24

Powerpoint Analysefähigkeit Teamleading Adobe Premiere SharePoint Workspace SharePoint Website Creation Internal Softwares that we were building
agiles Projektmanagement Strategieplanung Prozessberatung Atlassian JIRA Agile Atlassian Confluence Powerpoint
Adidas AG
Berlin (Fully Remote)
11 Monate
2021-01 - 2021-11

Career Transfer 2021

Freelance Project Lead & Content Producer as part of Lionsteps
Freelance Project Lead & Content Producer as part of Lionsteps

  • We (CEO / CPO of the HR Start-Up) have developed the largest reskilling program in Switzerland with the University St.Gallen, Insurances Switzerland and many other partners to prepare candidates who have lost during the pandemic their jobs or want a new start in the best possible way for a career change with a two-week virtual course.
  • Developing uniquely designed course units in collaboration with University St. Gallen that are tailored to the jobs at Lionsteps +500 partners
  • Creating Training Materials in English, German and French
  • Measuring project performance / implementing UTMs to identify areas for improvement and the whole candidate journey
  • Creation of the landing- and subpage designs with Adobe XD, Instapages and the actual landing pages (WP) with an eye on safety guidelines and best-practice of tracking measurements
  • Film Production planning and remote coordination in Zurich at 25hours Hotel + Corporate Shooting in Berlin in May and October 2021

Lionstep AG x Uni St. Gallen
Zurich
1 Monat
2021-10 - 2021-10

Digital Detox

  • Supporting the harvest after the major flood happened in the Moselle region

  • Assisting the team with cellar operations to bring their Riesling business to the next level

Vineyard Arthur Melsheimer
Bernkastel-Kues / Moselle region
3 Monate
2021-03 - 2021-05

Uni St. Gallen x Lionstep AG - Switzerland's biggest Reskilling Project | Career Transfer 2021

Freelance Project Lead & Content Producer
Freelance Project Lead & Content Producer

We (CEO / CPO of the HR Start-Up) have developed the largest reskilling program in Switzerland with the University St.Gallen, Helvetia Insurances Switzerland and many other partners to prepare candidates who have lost during the pandemic their jobs or want a new start in the best possible way for a career change with a two-week virtual course. (Flight attendants now work as SEO specialists or sales people, pilots, for example, as accountants, etc.)

  • Developing uniquely designed course units in collaboration with University St. Gallen that are tailored to the jobs at Lionsteps +500 partners

  • Creating Training Materials in English, German and French

  • Measuring project performance / implementing UTMs to identify areas for improvement and the whole

    candidate journey

  • Developing a communications plan including strategy, goals, budget and tactics; seeking high-level

    placements in print, broadcast (SWR, ARD) and online media, which will show the program in June 2021

  • Creation of a new brand book (Fresher colours, tone-of-voice and beautiful images)

  • Creation of the landing- and subpage designs with Adobe xd, Instapages and the actual landing pages

    (WP) with an eye on safety guidelines and best-practice of tracking measurements

Adobexd Python WordPress Content Marketing Strategieberatung Strategieplanung SEO
Lionstep x Uni St. Gallen
Remote - Zurich
5 Monate
2020-11 - 2021-03

Dior AR Experience App

Interim Product Owner Atlassian JIRA Atlassian JIRA Agile Atlassian Confluence ...
Interim Product Owner

Interim Product Owner (Maternity Cover: responsible for Parfums Christian Dior as part of Dior AR Experience App for Android and iOS users to create a better shopping experience and reduce that packages are returned by customers with a focus on sustainability)
  • Definition of business objectives with business partners, while managing in an agile way with Dior data scientists and engineers, the construction and implementation of necessary algorithms for the app
  • Prioritizing product features: definition of MVPs, backlog management and prioritization of user stories for the development team (iOS and Android)
  • Writing tickets and stories (JIRA) in collaboration with development teams / managing and re-defining workflows / Planning and leading refinement sessions
  • Product optimization: Being responsible for the delivery of features, as well as their quality by making regular revenue

Atlassian JIRA Atlassian JIRA Agile Atlassian Confluence agiles Projektmanagement Mitarbeiterführung
Christian Dior
Zurich / Berlin
3 Monate
2020-08 - 2020-10

Soundcloud - UI Evolution (Re-design App + Analytics project)

Freelance Agile Project Manager
Freelance Agile Project Manager
  • Leading project planning sessions with design, development (iOS + Android) and leadership teams
  • Making sure everyone is on board: preparing Sprints, JIRA tickets, meetings and documents
  • Tracking project costs in order to meet budget w. external agencies and development contractors
  • Understanding and solving problems that stretch over multiple parts of the projects
  • Increasing transparency with project plans / boards / open and honest communication
Atlassian JIRA Agile zendesk Amplitude
Soundcloud Ltd.
Berlin
10 Monate
2019-06 - 2020-03

DiAS (Digital Advisory Suite) - Digital Wealth Management

Interim Change Management Consultant - Communications Lead EMEA, UAE and APAC
Interim Change Management Consultant - Communications Lead EMEA, UAE and APAC

About: DiAS (Digital Advisory Suite) is a lean enhanced machine learning advisory tool now used by Julius Bär?s investment partners and relationship managers. The suite acts as a fully integrated solution, ensuring a seamless end-to-end advisory process, providing relationship managers with a holistic overview of client situations and identifying opportunities for engagement. DiAS was designed to boost efficiency by navigating regulations, automating administration and saving time in delivering investment advice. It screens Julius Baer?s investment universe and recommends investment ideas that meet clients? investment objectives and risk appetite levels.

  • I have won two awards for my team (Private Banker International: Outstanding Wealth Management Technology Platform Switzerland (Dec. 2019) and UK Wealth Management Award: Change Management Process/ Best Implementation of a Technology Solution, (Jan. 2020))
  • Writing financial factsheets, release notes and newsletters about new enhancements of the software
  • Re-Design of international Website for DiAS (About, Training Materials, Support Levels)
  • Educating Investment partners and relationship managers with short video call-outs as well as floor runner trainings in Zurich and web based trainings on new software features, risk management topics, MiFID II, CoCo Bond changes and machine learning investment idea enhancements (that i had to learn without a typical financial background).

SharePoint Workspace Atlassian JIRA Powerpoint
Bank Julius Bär
Zurich
5 Monate
2019-01 - 2019-05

Concept development

Project Lead Keynote Strategieberatung media management ...
Project Lead

  • Concept development + Supervision Podcast Production for Allianz Suisse AG
  • Development of the yearly digital Strategy for Sunrise CH and market adaptations for Samsung CH), consulting regarding customer experiences and usability process evaluation

Keynote Strategieberatung media management schweizer markt
Samsung / Digital Media Strategist Sunrise CH, Allianz Suisse AG
Zürich
3 Monate
2018-11 - 2019-01

Onboarding a new international automotive client

Interim Account Direction / Project Lead
Interim Account Direction / Project Lead

Onboarding a new international automotive client (Daimler / smart) for their global Social Media activities 

  • Building a team (10 people)
  • Budget responsibility + video production planning in Zurich and Berlin
  • Business Development and process structuring: Creating Manuals, playbooks with an eye on safety guidelines, internal and external (tool) onboardings
  • Consulting regarding new monitoring, listening, reporting tools, editorial plans and cross-compliance systems

Daimler
Berlin
3 Monate
2018-09 - 2018-11

Planning of Product Push Campaigns

Freelance Interim Global Campaign Manager Kampagnenmanagement Kostenmanagement Forecasting
Freelance Interim Global Campaign Manager

The Newsletters helped to increase the E-Commerce Revenue in Q3: +38% (Source: Textilwirtschaft.de, 08th of November 2018

  • Planning of Product Push Campaigns for 14 countries
  • Presenting the digital weekly reportings and Forecasts < 50 people
  • Campaign Calculation (ROI/CRR), Set-up of Target- and Control Groups within HB campaign tool

SAP Zendesk Atlassian Confluence
Kampagnenmanagement Kostenmanagement Forecasting
Hugo Boss
Metzingen / Stuttgart
5 Monate
2018-04 - 2018-08

Project Management

Project Manager
Project Manager
  • The Sooner Now is an event series and initiative by FvF and MINI Germany and MINI US that brought together a wide range of artists, architects and researchers to discuss a circular economy, public design processes and urban identities, among many other issues that not only affect the future of urban life but challenge the status quo of our society as a whole. 

  • These narratives have taught us that nothing exists in a vacuum, that we must push the boundaries and blur the lines in order to move forward.

MINI Germany, MINI Living, SONOS, California, Zumtobel, 25hours Hotels and Aesop
8 Monate
2017-09 - 2018-04

Organizing and moderating

Strategy & Communications Manager
Strategy & Communications Manager
  • Organizing and moderating a Cyber Security Summit in Copenhagen at Techfestival.co: Digital warfare is a major threat to democratic values with Sven Weizenegger, Bundeswehr Cyber Innovation Hub Lead

  • Pitching the company during the IT Sicherheitstag for SMEs

finleap, FinTech Company Builder, Cyber Security Venture PERSEUS
Berlin
7 Monate
2017-03 - 2017-09

Development of social media / content strategies

Digital Media Strategist
Digital Media Strategist
  • Development of social media / content strategies for Alfa Romeo and Jeep since March 2017

Parasol Island GmbH
Berlin & Düsseldorf
1 Jahr 2 Monate
2015-11 - 2016-12

Media LLC (Media Management)

Junior Publisher Network Manager
Junior Publisher Network Manager
  • Media Planning and face to 90 publishers in Germany (Lifestyle, Tech, Fashion, Games, News) in order to assist with inquiries ranging from implementing Ad Formats and Media Planning to payment process and monetization techniques.

NIKE, Chanel, Leica, Microsoft, Adidas, Spotify, Catrice, BMW, Audi, Amazon
7 Monate
2014-09 - 2015-03

Customer Relationship Management

Student Assistant
Student Assistant
Universal Music Group
Berlin

Aus- und Weiterbildung

Aus- und Weiterbildung

9 Monate
2022-01 - 2022-09

FEMSTORY: 9th Mentee Batch

  • Mentoring program by men and women for women with a focus on leadership development and developing talent. Fem Story provides a personal mentoring program ? four months, meetings on a monthly basis.
2 Monate
2022-07 - 2022-08

Scholarship: Female Emerging Leaders 2022 - Virtual Course

Leadership Certificate, London School of Economics And Science x Becas Santander Women | Remote
Leadership Certificate
London School of Economics And Science x Becas Santander Women | Remote

  • The Becas Santander Women | Emerging Leaders 2022 - LSE is an intensive online programme designed to enhance negotiation skills to become more influential, persuasive and impactful to advance and succeed in leadership positions.
  • Unique scholarship opportunity for 125 professional women who are seeking to boost their career and connect with a diverse community of aspiring leaders from around the world in a unified online environment.


1 Monat
2022-07 - 2022-07

ARIS - Certified Professional

Business Process Analyst, Software AG University Relations, Remote / Berlin
Business Process Analyst
Software AG University Relations, Remote / Berlin

  • Design, Analysis and optimization of business processes with ARIS platform
  • ARIS Enterprise Architecture Framework
  • Modeling business processes with Event-driven Process Chains (EPC) and Business Process Modeling Notation (BPMN)

1 Monat
2021-12 - 2021-12

YouTube Certified

Certificate - Budget and Strategy Tactics, Channel Optimization, Policies & Guidelines),
Certificate - Budget and Strategy Tactics, Channel Optimization, Policies & Guidelines)
  • YouTube Creator Academy - Budget and Strategy Tactics, Channel Optimization, Policies & Guidelines)

1 Monat
2021-03 - 2021-03

HTML, CSS and Javascript for Web Developers

CERTIFICATE, Coursera / John Hopkins University
CERTIFICATE
Coursera / John Hopkins University
1 Monat
2019-09 - 2019-09

Kanban Management Professional

KMP 1, NobleProg, Zurich - CH
KMP 1
NobleProg, Zurich - CH
1 Monat
2018-03 - 2018-03

Project Management Professional

PMP International Certificate, Online, PM Institute
PMP International Certificate
Online, PM Institute
1 Monat
2015-12 - 2015-12

English

CERTIFICATE, ETS - TOEFL in Berlin - DE
CERTIFICATE
ETS - TOEFL in Berlin - DE
1 Jahr 8 Monate
2014-04 - 2015-11

Student of Crossmedia Production & Communications

B.Sc. 1,39, SAE Institute, Berlin
B.Sc. 1,39
SAE Institute, Berlin
  • Major: Journalism + Film Production

3 Monate
2015-07 - 2015-09

Student of Media Production and Publishing

Middlesex University, London
Middlesex University, London
  • Abroad Program, SAE Berlin

5 Jahre 11 Monate
2006-07 - 2012-05

Abitur

Abitur, 1,9, Gymnasium Ulricianum Aurich, Aurich European Language School
Abitur, 1,9
Gymnasium Ulricianum Aurich, Aurich European Language School
  • Spokesperson of the french course 2009 - 2012

1 Monat
2011-05 - 2011-05

French

CERTIFICATE, DELF B2 Scolaire in Aurich - Gymnasium Ulricianum Aurich - European Language School
CERTIFICATE
DELF B2 Scolaire in Aurich - Gymnasium Ulricianum Aurich - European Language School
4 Monate
2010-08 - 2010-11

School Exchange

France, Bretagne - Lycée Jean Moulin in Châteaulin - Partner School
France, Bretagne - Lycée Jean Moulin in Châteaulin - Partner School
3 Monate
2008-06 - 2008-08

School Exchange Program

Spain, Malaga - Partner School
Spain, Malaga - Partner School

Kompetenzen

Kompetenzen

Top-Skills

agiles Projektmanagement PMO Support Changemanagement Strong advocate and practitioner of lean and agile methodologies Combining ideas and concepts from Kanban, Design Thinking, PPT., Adobe Skills where needed Experience conducting usability tests and user research with various methods and tools Excellent technical knowledge of common web and mobile technologies + Ads best practices Communications Change Management Brand Marketing agile Entwicklungsmethoden Agile Softwareentwicklung Account-Management ECommerce journalism project management digital consulting Changemanagement

Produkte / Standards / Erfahrungen / Methoden

Change Management
Experte
Project Management
Experte

KEY FACTS

  • Digital Business Consultant / Analyst
  • +10 years? experience in Digital Marketing, from startup to eCommerce, Pharma and Finance
  • Strong advocate and practitioner of lean and agile methodologies
  • Combining ideas and concepts from Kanban, Design Thinking, Keynote, PPT., Adobe Skills where needed
  • Experience conducting usability tests and user research with various methods and tools
  • Excellent technical knowledge of common web and mobile technologies, and Media Advertising best practices

Branchen

Branchen

  • Automotive
  • Finance
  • Fashion - E-Commerce
  • Pharma - Transformation

Einsatzorte

Einsatzorte

Berlin (+500km) Zürich (+500km) Frankfurt am Main (+200km) München (+200km) Stuttgart (+200km)
Deutschland, Schweiz
möglich

Projekte

Projekte

1 Jahr 6 Monate
2022-12 - 2024-05

The MarCom Engine - BMW Group <> Serviceplan | PMO / Interim Stream Lead Strategy & Delivery / Programme Management

Change Management Consultant - Programme Management: Strategy & Delivery Teamleading Atlassian JIRA Atlassian JIRA Agile ...
Change Management Consultant - Programme Management: Strategy & Delivery

The Biggest Transformation Project Around Sales and Marketing in the Automotive Industry. About ?The Marcom Engine?: Transnational agency operating system for all European markets for BMW/MINI.

  • Workstream management (Strategy & Delivery workstream) and first point of contact of the orchestration layer to guide 10 teams through the transformation phase & increase transparency for a close collaboration with agencies (Serviceplan, Media.Monks, Berylls, Future Marketing Consulting, BMW Group)
  • Process Lead The Marcom Engine: Definition of the Europe Marketing Campaign processes (Journey Planning, Creative Development, Performance Optimization, Governance & Steering)
  • Definition of RASICS across all domains & hubs (TME internal) in collaboration with BMW/MINI
  • Strategy and Process teams with a focus on nearshore and offshore to define the interactions / handover points between TME and BMW Group with BMW Process team
    • Visualizing the new E2E processes for five different campaign processes (E2E) for Europe
    • Discovering Synergy Potentials based on processes and FTE planning
  • Leading ten scrum masters + coaching them on the use on project planning, agile principles operational work
  • Leading Risk Management Meetings to define mitigation actions with Scrum and Product Owners
  • Leading the ?Operational Cockpit? to define faster mitigation actions in collaboration with Serviceplan and Media-Monks domain and hub team leads
  • OKR Planning & Control with BMW Group Steering committee (ATC Jira)
  • Leading Software adjustments for Serviceplan for campaign briefings in MarCom Briefing Tool in collaboration with Berylls
  • Preparing + Leading Workshops (+70 pax) on a monthly basis with streams and BMW Group stakeholders in Munich
  • Developing a new Org Chart for 2024
  • Capacity planning (FTE) across all workstreams + collaborating with HR
  • Definition of new roles that are needed + writing job descriptions in collaboration with other workstreams
  • Onboarding new joiners to start their new roles and understand the mission & vision
  • Preparing of templates (runbooks, playbooks, risk management process, composition docs., compendiums for the calculations of the deliverables for 2024)
  • Consolidating all Way of Workings of ten teams into one runbook for BMW/MINI, Media.Monks, Berylls and Serviceplan

Teamleading Atlassian JIRA Atlassian JIRA Agile Atlassian Confluence Workshop
BMW / MINI: The Marcom Engine
Remote / Berlin
8 Monate
2022-04 - 2022-11

Lab Digitalization | Research & Development IT-ER: CAPEX and DPT Projects, Merck Life Science

Senior Consultant / Analyst agiles Projektmanagement Prozessberatung Prozessdokumentation ...
Senior Consultant / Analyst

Lab & Plant Digitization project across the globe to propose a new standard for scientific labs and digitize investment projects (Green- and Brownfield) Taiwan, Korea, Japan, US and Europe (+180 projects)

  • Assessment of "as is" scientific work processes in existing labs (QA/GAT, QC, Scale Up, R&D labs) in TW, KR, CHN, JP, US and the "to be" business architecture with R&D experts and business architects
  • Organizing and conducting interviews with scientific staff and stakeholders within business functions to identify IT requirements and digitization needs in all countries in collaboration with IT country partners
  • Gathering information about software products used, as of LIMS, ELN, analytical- and workflow tools to define a new global lab standard for greenfield and brownfield locations
  • Leading weekly IT Plant & Lab Digitization project management meetings + coordinating Sprints in JIRA
  • Creation of cost estimates per lab site to define the IT costs (softwares, licenses, interfaces, instrument connectivity) based on feedback of country IT Go-To Persons (TW, KR, CHN, JP, US)
  • Development and visualization of business process and data workflows of all lab types and their business fields (Planarization, Thin Film, Patterning and Spec Gas) | Tool: BPM ARIS (Certified Professional)
  • Presenting monthly updates of the Lab Digitalization stream (Potential Risks, Mitigation Actions, Next Steps

Atlassian JIRA MS Excel Asana SharePoint Workspace BPM ARIS MS Visio MS Project Wrike
agiles Projektmanagement Prozessberatung Prozessdokumentation Projektleitung Business Development Analysefähigkeit Project Controlling Forecasting Kostenschätzung
Merck KGaA
Remote / Berlin
4 Monate
2022-01 - 2022-04

Implementation of the ?Media Strategy Implementation SelfCare?

External Media Manager DACH / CEE / Benelux Prozessberatung Kampagnenmanagement Mitarbeiterführung ...
External Media Manager DACH / CEE / Benelux
  • Implementation of the ?Media Strategy Implementation SelfCare? for the respective brands (Imodium, Regaine, Microlax, Livocab) in Q1 2022 and to the preparation of the implementation for Q2 2022 (Budget responsibility: 4.5 Million EUR), this includes;
    • the check of media set ups provided by the media agency for the predefined media campaigns target groups and media budgets in social media, search, display, online video, e-commerce (Amazon / Apomeds / DocMorris etc.)
    • ?Independently ?coordinating external agencies (J3, Reprise, matterkind) to deliver the execution of approved media plans
  • Process optimization: Defining "go/no-go" decision for Test & Learns (budget size, scaling opportunity, ROI Testing & scaling ROI-driving new Digital Channels & Formats (Tik Tok, Audio, ATV))
  • Analyzing media reportings from the external partners to assess whether agreed KPIs are met;
  • Decision making / aligning with external media agencies (Universal McCann) to align corrective actions (change of media tactic, channel
Prozessberatung Kampagnenmanagement Mitarbeiterführung Strategieplanung Projektmanagement/Projektleitung
Johnson & Johnson
Berlin (Fully Remote)
8 Monate
2021-05 - 2021-12

GTMhub and Concept Management Tool

Freelance Business Operations Consultant DC E2E agiles Projektmanagement Strategieplanung Prozessberatung ...
Freelance Business Operations Consultant DC E2E
  • I trained +400 people from all business units and different markets in three different time zones (CET, PDX, SHG) in six weekly training sessions on the use of the new software GTMhub that we were building

  • Creation of all global training material for two different softwares in collaboration with two external business consultants (Slides, How to Guides, new SharePoint pages, short videos, gifs etc.)

  • Prioritizing product features and bugs with the dev. team: definition of MVPs, backlog management and prioritization of user stories for the development team (iOS and Android)

  • Leading user feedback sessions + ensuring the internal team is aware of challenges and opportunities to build better solutions in the future / focussing on season launches FW22, SS22, FW23, SS23, FW24

Powerpoint Analysefähigkeit Teamleading Adobe Premiere SharePoint Workspace SharePoint Website Creation Internal Softwares that we were building
agiles Projektmanagement Strategieplanung Prozessberatung Atlassian JIRA Agile Atlassian Confluence Powerpoint
Adidas AG
Berlin (Fully Remote)
11 Monate
2021-01 - 2021-11

Career Transfer 2021

Freelance Project Lead & Content Producer as part of Lionsteps
Freelance Project Lead & Content Producer as part of Lionsteps

  • We (CEO / CPO of the HR Start-Up) have developed the largest reskilling program in Switzerland with the University St.Gallen, Insurances Switzerland and many other partners to prepare candidates who have lost during the pandemic their jobs or want a new start in the best possible way for a career change with a two-week virtual course.
  • Developing uniquely designed course units in collaboration with University St. Gallen that are tailored to the jobs at Lionsteps +500 partners
  • Creating Training Materials in English, German and French
  • Measuring project performance / implementing UTMs to identify areas for improvement and the whole candidate journey
  • Creation of the landing- and subpage designs with Adobe XD, Instapages and the actual landing pages (WP) with an eye on safety guidelines and best-practice of tracking measurements
  • Film Production planning and remote coordination in Zurich at 25hours Hotel + Corporate Shooting in Berlin in May and October 2021

Lionstep AG x Uni St. Gallen
Zurich
1 Monat
2021-10 - 2021-10

Digital Detox

  • Supporting the harvest after the major flood happened in the Moselle region

  • Assisting the team with cellar operations to bring their Riesling business to the next level

Vineyard Arthur Melsheimer
Bernkastel-Kues / Moselle region
3 Monate
2021-03 - 2021-05

Uni St. Gallen x Lionstep AG - Switzerland's biggest Reskilling Project | Career Transfer 2021

Freelance Project Lead & Content Producer
Freelance Project Lead & Content Producer

We (CEO / CPO of the HR Start-Up) have developed the largest reskilling program in Switzerland with the University St.Gallen, Helvetia Insurances Switzerland and many other partners to prepare candidates who have lost during the pandemic their jobs or want a new start in the best possible way for a career change with a two-week virtual course. (Flight attendants now work as SEO specialists or sales people, pilots, for example, as accountants, etc.)

  • Developing uniquely designed course units in collaboration with University St. Gallen that are tailored to the jobs at Lionsteps +500 partners

  • Creating Training Materials in English, German and French

  • Measuring project performance / implementing UTMs to identify areas for improvement and the whole

    candidate journey

  • Developing a communications plan including strategy, goals, budget and tactics; seeking high-level

    placements in print, broadcast (SWR, ARD) and online media, which will show the program in June 2021

  • Creation of a new brand book (Fresher colours, tone-of-voice and beautiful images)

  • Creation of the landing- and subpage designs with Adobe xd, Instapages and the actual landing pages

    (WP) with an eye on safety guidelines and best-practice of tracking measurements

Adobexd Python WordPress Content Marketing Strategieberatung Strategieplanung SEO
Lionstep x Uni St. Gallen
Remote - Zurich
5 Monate
2020-11 - 2021-03

Dior AR Experience App

Interim Product Owner Atlassian JIRA Atlassian JIRA Agile Atlassian Confluence ...
Interim Product Owner

Interim Product Owner (Maternity Cover: responsible for Parfums Christian Dior as part of Dior AR Experience App for Android and iOS users to create a better shopping experience and reduce that packages are returned by customers with a focus on sustainability)
  • Definition of business objectives with business partners, while managing in an agile way with Dior data scientists and engineers, the construction and implementation of necessary algorithms for the app
  • Prioritizing product features: definition of MVPs, backlog management and prioritization of user stories for the development team (iOS and Android)
  • Writing tickets and stories (JIRA) in collaboration with development teams / managing and re-defining workflows / Planning and leading refinement sessions
  • Product optimization: Being responsible for the delivery of features, as well as their quality by making regular revenue

Atlassian JIRA Atlassian JIRA Agile Atlassian Confluence agiles Projektmanagement Mitarbeiterführung
Christian Dior
Zurich / Berlin
3 Monate
2020-08 - 2020-10

Soundcloud - UI Evolution (Re-design App + Analytics project)

Freelance Agile Project Manager
Freelance Agile Project Manager
  • Leading project planning sessions with design, development (iOS + Android) and leadership teams
  • Making sure everyone is on board: preparing Sprints, JIRA tickets, meetings and documents
  • Tracking project costs in order to meet budget w. external agencies and development contractors
  • Understanding and solving problems that stretch over multiple parts of the projects
  • Increasing transparency with project plans / boards / open and honest communication
Atlassian JIRA Agile zendesk Amplitude
Soundcloud Ltd.
Berlin
10 Monate
2019-06 - 2020-03

DiAS (Digital Advisory Suite) - Digital Wealth Management

Interim Change Management Consultant - Communications Lead EMEA, UAE and APAC
Interim Change Management Consultant - Communications Lead EMEA, UAE and APAC

About: DiAS (Digital Advisory Suite) is a lean enhanced machine learning advisory tool now used by Julius Bär?s investment partners and relationship managers. The suite acts as a fully integrated solution, ensuring a seamless end-to-end advisory process, providing relationship managers with a holistic overview of client situations and identifying opportunities for engagement. DiAS was designed to boost efficiency by navigating regulations, automating administration and saving time in delivering investment advice. It screens Julius Baer?s investment universe and recommends investment ideas that meet clients? investment objectives and risk appetite levels.

  • I have won two awards for my team (Private Banker International: Outstanding Wealth Management Technology Platform Switzerland (Dec. 2019) and UK Wealth Management Award: Change Management Process/ Best Implementation of a Technology Solution, (Jan. 2020))
  • Writing financial factsheets, release notes and newsletters about new enhancements of the software
  • Re-Design of international Website for DiAS (About, Training Materials, Support Levels)
  • Educating Investment partners and relationship managers with short video call-outs as well as floor runner trainings in Zurich and web based trainings on new software features, risk management topics, MiFID II, CoCo Bond changes and machine learning investment idea enhancements (that i had to learn without a typical financial background).

SharePoint Workspace Atlassian JIRA Powerpoint
Bank Julius Bär
Zurich
5 Monate
2019-01 - 2019-05

Concept development

Project Lead Keynote Strategieberatung media management ...
Project Lead

  • Concept development + Supervision Podcast Production for Allianz Suisse AG
  • Development of the yearly digital Strategy for Sunrise CH and market adaptations for Samsung CH), consulting regarding customer experiences and usability process evaluation

Keynote Strategieberatung media management schweizer markt
Samsung / Digital Media Strategist Sunrise CH, Allianz Suisse AG
Zürich
3 Monate
2018-11 - 2019-01

Onboarding a new international automotive client

Interim Account Direction / Project Lead
Interim Account Direction / Project Lead

Onboarding a new international automotive client (Daimler / smart) for their global Social Media activities 

  • Building a team (10 people)
  • Budget responsibility + video production planning in Zurich and Berlin
  • Business Development and process structuring: Creating Manuals, playbooks with an eye on safety guidelines, internal and external (tool) onboardings
  • Consulting regarding new monitoring, listening, reporting tools, editorial plans and cross-compliance systems

Daimler
Berlin
3 Monate
2018-09 - 2018-11

Planning of Product Push Campaigns

Freelance Interim Global Campaign Manager Kampagnenmanagement Kostenmanagement Forecasting
Freelance Interim Global Campaign Manager

The Newsletters helped to increase the E-Commerce Revenue in Q3: +38% (Source: Textilwirtschaft.de, 08th of November 2018

  • Planning of Product Push Campaigns for 14 countries
  • Presenting the digital weekly reportings and Forecasts < 50 people
  • Campaign Calculation (ROI/CRR), Set-up of Target- and Control Groups within HB campaign tool

SAP Zendesk Atlassian Confluence
Kampagnenmanagement Kostenmanagement Forecasting
Hugo Boss
Metzingen / Stuttgart
5 Monate
2018-04 - 2018-08

Project Management

Project Manager
Project Manager
  • The Sooner Now is an event series and initiative by FvF and MINI Germany and MINI US that brought together a wide range of artists, architects and researchers to discuss a circular economy, public design processes and urban identities, among many other issues that not only affect the future of urban life but challenge the status quo of our society as a whole. 

  • These narratives have taught us that nothing exists in a vacuum, that we must push the boundaries and blur the lines in order to move forward.

MINI Germany, MINI Living, SONOS, California, Zumtobel, 25hours Hotels and Aesop
8 Monate
2017-09 - 2018-04

Organizing and moderating

Strategy & Communications Manager
Strategy & Communications Manager
  • Organizing and moderating a Cyber Security Summit in Copenhagen at Techfestival.co: Digital warfare is a major threat to democratic values with Sven Weizenegger, Bundeswehr Cyber Innovation Hub Lead

  • Pitching the company during the IT Sicherheitstag for SMEs

finleap, FinTech Company Builder, Cyber Security Venture PERSEUS
Berlin
7 Monate
2017-03 - 2017-09

Development of social media / content strategies

Digital Media Strategist
Digital Media Strategist
  • Development of social media / content strategies for Alfa Romeo and Jeep since March 2017

Parasol Island GmbH
Berlin & Düsseldorf
1 Jahr 2 Monate
2015-11 - 2016-12

Media LLC (Media Management)

Junior Publisher Network Manager
Junior Publisher Network Manager
  • Media Planning and face to 90 publishers in Germany (Lifestyle, Tech, Fashion, Games, News) in order to assist with inquiries ranging from implementing Ad Formats and Media Planning to payment process and monetization techniques.

NIKE, Chanel, Leica, Microsoft, Adidas, Spotify, Catrice, BMW, Audi, Amazon
7 Monate
2014-09 - 2015-03

Customer Relationship Management

Student Assistant
Student Assistant
Universal Music Group
Berlin

Aus- und Weiterbildung

Aus- und Weiterbildung

9 Monate
2022-01 - 2022-09

FEMSTORY: 9th Mentee Batch

  • Mentoring program by men and women for women with a focus on leadership development and developing talent. Fem Story provides a personal mentoring program ? four months, meetings on a monthly basis.
2 Monate
2022-07 - 2022-08

Scholarship: Female Emerging Leaders 2022 - Virtual Course

Leadership Certificate, London School of Economics And Science x Becas Santander Women | Remote
Leadership Certificate
London School of Economics And Science x Becas Santander Women | Remote

  • The Becas Santander Women | Emerging Leaders 2022 - LSE is an intensive online programme designed to enhance negotiation skills to become more influential, persuasive and impactful to advance and succeed in leadership positions.
  • Unique scholarship opportunity for 125 professional women who are seeking to boost their career and connect with a diverse community of aspiring leaders from around the world in a unified online environment.


1 Monat
2022-07 - 2022-07

ARIS - Certified Professional

Business Process Analyst, Software AG University Relations, Remote / Berlin
Business Process Analyst
Software AG University Relations, Remote / Berlin

  • Design, Analysis and optimization of business processes with ARIS platform
  • ARIS Enterprise Architecture Framework
  • Modeling business processes with Event-driven Process Chains (EPC) and Business Process Modeling Notation (BPMN)

1 Monat
2021-12 - 2021-12

YouTube Certified

Certificate - Budget and Strategy Tactics, Channel Optimization, Policies & Guidelines),
Certificate - Budget and Strategy Tactics, Channel Optimization, Policies & Guidelines)
  • YouTube Creator Academy - Budget and Strategy Tactics, Channel Optimization, Policies & Guidelines)

1 Monat
2021-03 - 2021-03

HTML, CSS and Javascript for Web Developers

CERTIFICATE, Coursera / John Hopkins University
CERTIFICATE
Coursera / John Hopkins University
1 Monat
2019-09 - 2019-09

Kanban Management Professional

KMP 1, NobleProg, Zurich - CH
KMP 1
NobleProg, Zurich - CH
1 Monat
2018-03 - 2018-03

Project Management Professional

PMP International Certificate, Online, PM Institute
PMP International Certificate
Online, PM Institute
1 Monat
2015-12 - 2015-12

English

CERTIFICATE, ETS - TOEFL in Berlin - DE
CERTIFICATE
ETS - TOEFL in Berlin - DE
1 Jahr 8 Monate
2014-04 - 2015-11

Student of Crossmedia Production & Communications

B.Sc. 1,39, SAE Institute, Berlin
B.Sc. 1,39
SAE Institute, Berlin
  • Major: Journalism + Film Production

3 Monate
2015-07 - 2015-09

Student of Media Production and Publishing

Middlesex University, London
Middlesex University, London
  • Abroad Program, SAE Berlin

5 Jahre 11 Monate
2006-07 - 2012-05

Abitur

Abitur, 1,9, Gymnasium Ulricianum Aurich, Aurich European Language School
Abitur, 1,9
Gymnasium Ulricianum Aurich, Aurich European Language School
  • Spokesperson of the french course 2009 - 2012

1 Monat
2011-05 - 2011-05

French

CERTIFICATE, DELF B2 Scolaire in Aurich - Gymnasium Ulricianum Aurich - European Language School
CERTIFICATE
DELF B2 Scolaire in Aurich - Gymnasium Ulricianum Aurich - European Language School
4 Monate
2010-08 - 2010-11

School Exchange

France, Bretagne - Lycée Jean Moulin in Châteaulin - Partner School
France, Bretagne - Lycée Jean Moulin in Châteaulin - Partner School
3 Monate
2008-06 - 2008-08

School Exchange Program

Spain, Malaga - Partner School
Spain, Malaga - Partner School

Kompetenzen

Kompetenzen

Top-Skills

agiles Projektmanagement PMO Support Changemanagement Strong advocate and practitioner of lean and agile methodologies Combining ideas and concepts from Kanban, Design Thinking, PPT., Adobe Skills where needed Experience conducting usability tests and user research with various methods and tools Excellent technical knowledge of common web and mobile technologies + Ads best practices Communications Change Management Brand Marketing agile Entwicklungsmethoden Agile Softwareentwicklung Account-Management ECommerce journalism project management digital consulting Changemanagement

Produkte / Standards / Erfahrungen / Methoden

Change Management
Experte
Project Management
Experte

KEY FACTS

  • Digital Business Consultant / Analyst
  • +10 years? experience in Digital Marketing, from startup to eCommerce, Pharma and Finance
  • Strong advocate and practitioner of lean and agile methodologies
  • Combining ideas and concepts from Kanban, Design Thinking, Keynote, PPT., Adobe Skills where needed
  • Experience conducting usability tests and user research with various methods and tools
  • Excellent technical knowledge of common web and mobile technologies, and Media Advertising best practices

Branchen

Branchen

  • Automotive
  • Finance
  • Fashion - E-Commerce
  • Pharma - Transformation

Vertrauen Sie auf Randstad

Im Bereich Freelancing
Im Bereich Arbeitnehmerüberlassung / Personalvermittlung

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