Digital/Web Analytics Consultant & Engineer
Aktualisiert am 07.05.2024
Profil
Freiberufler / Selbstständiger
Remote-Arbeit
Verfügbar ab: 13.05.2024
Verfügbar zu: 20%
davon vor Ort: 0%
Tag Management Systems
Adobe Analytics
WebAnalyse
Google Analytics
Google Tag Manager
Adobe Launch
Adobe Target
Tealium iQ
Consent Management Platform
German
Muttersprache
Croatian
Muttersprache
English
Fluent

Einsatzorte

Einsatzorte

Deutschland, Schweiz, Österreich
möglich

Projekte

Projekte

11 Monate
2023-08 - heute

Specification, consultation, and engineering in Adobe Analytics & Adobe Launch

Digital Analytics Consultant & Engineer Adobe Launch
Digital Analytics Consultant & Engineer

  •  Specification, consultation, and engineering in Adobe Analytics & Adobe Launch for a client in the finance industry?

Adobe Analytics Adobe Launch JavaScript
Adobe Launch
remote
1 Jahr 6 Monate
2023-01 - heute

Digital Analytics consulting and engineering

Digital Analytics Consultant & Engineer Adobe Analytics JavaScript
Digital Analytics Consultant & Engineer
As a freelancer I providemy Digital Analytics consulting and engineering skills to ensure the best Digital Analytics Setup for my clients
  • Specification, consultation, and project management in Adobe Analytics & Adobe Target for a client in the automotive industry
  • Specification, consultation, and engineering in Adobe Analytics & Adobe Launch for a client in the finance industry
Adobe Analytics Adobe Launch Atlassian JIRA Atlassian Confluence JavaScript
Adobe Analytics JavaScript
remote
1 Jahr 6 Monate
2021-07 - 2022-12

Specification and technical implementation of web-tracking projects

Consultant Digital Analyst HTML CSS JavaScript
Consultant Digital Analyst
The job is comprised of costumer consultation and technical implementation for clients in various industries.
  • Specification and technical implementation of web-tracking projects in Google Tag Manager & Tealium iQ
  • Technical quality assurance in Google Tag Manager & Tealium iQ
  • Management of a brand-owned Consent Management Platform - 1tag
  • Project owner of various implementation tests working with serverside tagging and Matomo
  • Further development ofWeb Dev skills in regards to HTML-, CSS- & JavaScript
HTML CSS JavaScript
Dentsu Germany GmbH
7 Monate
2021-01 - 2021-07

Implementation of custom code in Adobe Target & Adobe Launch

Junior Digital Analyst
Junior Digital Analyst
The job was comprised of various tasks for a client in the automotive industry and self-studying.
  • Further acquirement of knowledge and practical skills in JavaScript
  • Implementation of custom code in Adobe Target & Adobe Launch
Plan.Net Business Intelligence GmbH & Co.KG.
2 Jahre 3 Monate
2018-10 - 2020-12

Specification and documentation of web-tracking implementations

Digital Analytics Consultant
Digital Analytics Consultant
The job was comprised of costumer consultation of various industries, with a focus on the automotive industry.
  • Specification and documentation of web-tracking implementations, their realisation as well as their quality assurance
  • Standardised visualisation and analysis of web-tracking data using Adobe Analytics & R
  • Handling Adobe Analytics Data Warehouse exports and Adobe API requests
  • Drafting and conductingworkshops onweb analytics and more specifically the Adobe Experience Cloud
  • Implementation of personalised browsing experiences onwebsites using Adobe Target and Adobe Launch with the help of custom JavaScript code
  • Project management using Jira and Confluence
  • Acquiring knowledge and practical skills in HTML, CSS & JavaScript to support my daily tasks at my work as web analyst
T4MEDIA. GmbH
6 Monate
2018-04 - 2018-09

Quality assurance and documentation of various tracking solutions

Working student
Working student
The job was comprised of costumer consultation of various industries, with a focus on the automotive industry.
  • Quality assurance and documentation of various tracking solutions
  • Creating a standardised reporting template in Adobe Analytics
  • Database maintenance of a database using Excel & VBA
  • Assisting in the preparation of various deliverable presentations
T4MEDIA. GmbH

Aus- und Weiterbildung

Aus- und Weiterbildung

2015 - 2018

University of Ulm

Psychology student with focus on "Human-Machine-Interaction" and "Organisational Psychology"

Master of Science


Schwerpunkte:

  • Master?s thesis: auf Anfrage


2012 - 2015

University of Ulm

Psychology student

Bachelor of Science


Schwerpunkte:

Topic of Bachelor?s thesis: auf Anfrage

Position

Position

  • Analytics Consultant
  • Engineer

Kompetenzen

Kompetenzen

Top-Skills

Tag Management Systems Adobe Analytics WebAnalyse Google Analytics Google Tag Manager Adobe Launch Adobe Target Tealium iQ Consent Management Platform

Produkte / Standards / Erfahrungen / Methoden

Adobe Analytics
Google Tag Manager
Adobe Launch
Adobe Target
Web Dev
HTML, CSS, JS
Tealium iQ
Google Analytics

Profil:

  • When asked to describe myself in one word, then "geek" would be the most fitting of them all
  • I?m very enthusiastic when learning new skills, very quick at adapting to new environments, and a team player
  • A very big part of my personality is my curiosity for new skills and topics
  • Working in my current position enabled me to see the world of programming and awakened a desire to learn even more about it
  • Experienced Analytics Consultant and Engineer with a demonstrated history of working in the marketing and advertising industry
  • Skilled in Customer Service, Project Management and consultation and implementation for various Digital Analytics tools. Digital Analytics tools:


Praktikum:

2017 - 2017

Kunde: University of St. Gallen


Aufgaben:

Working as an intern under Prof. Dr. Antoinette Weibel at the Institute for Work and Employment Research (FAA-HSG)

  • Assisting at the "CAS in HR Value Creation" certificate course
  • Supporting all the institute?s employees in their teaching and researching jobs
  • Development of a decision tool for computing preliminary research study parameters
  • Continuous supervision of a research assignment given by a swiss insurance company


03/2016 - 08/2016

Kunde: University of St. Gallen


Aufgaben:

Working as an intern under Prof. Dr. Antoinette Weibel at the Institute for Work and Employment Research (FAA-HSG)

  • Assisting at the "CAS in HR Value Creation" certificate course
  • Supporting all the institute?s employees in their teaching and researching jobs
  • Development of a decision tool for computing preliminary research study parameters
  • Continuous supervision of a research assignment given by a swiss insurance company

Einsatzorte

Einsatzorte

Deutschland, Schweiz, Österreich
möglich

Projekte

Projekte

11 Monate
2023-08 - heute

Specification, consultation, and engineering in Adobe Analytics & Adobe Launch

Digital Analytics Consultant & Engineer Adobe Launch
Digital Analytics Consultant & Engineer

  •  Specification, consultation, and engineering in Adobe Analytics & Adobe Launch for a client in the finance industry?

Adobe Analytics Adobe Launch JavaScript
Adobe Launch
remote
1 Jahr 6 Monate
2023-01 - heute

Digital Analytics consulting and engineering

Digital Analytics Consultant & Engineer Adobe Analytics JavaScript
Digital Analytics Consultant & Engineer
As a freelancer I providemy Digital Analytics consulting and engineering skills to ensure the best Digital Analytics Setup for my clients
  • Specification, consultation, and project management in Adobe Analytics & Adobe Target for a client in the automotive industry
  • Specification, consultation, and engineering in Adobe Analytics & Adobe Launch for a client in the finance industry
Adobe Analytics Adobe Launch Atlassian JIRA Atlassian Confluence JavaScript
Adobe Analytics JavaScript
remote
1 Jahr 6 Monate
2021-07 - 2022-12

Specification and technical implementation of web-tracking projects

Consultant Digital Analyst HTML CSS JavaScript
Consultant Digital Analyst
The job is comprised of costumer consultation and technical implementation for clients in various industries.
  • Specification and technical implementation of web-tracking projects in Google Tag Manager & Tealium iQ
  • Technical quality assurance in Google Tag Manager & Tealium iQ
  • Management of a brand-owned Consent Management Platform - 1tag
  • Project owner of various implementation tests working with serverside tagging and Matomo
  • Further development ofWeb Dev skills in regards to HTML-, CSS- & JavaScript
HTML CSS JavaScript
Dentsu Germany GmbH
7 Monate
2021-01 - 2021-07

Implementation of custom code in Adobe Target & Adobe Launch

Junior Digital Analyst
Junior Digital Analyst
The job was comprised of various tasks for a client in the automotive industry and self-studying.
  • Further acquirement of knowledge and practical skills in JavaScript
  • Implementation of custom code in Adobe Target & Adobe Launch
Plan.Net Business Intelligence GmbH & Co.KG.
2 Jahre 3 Monate
2018-10 - 2020-12

Specification and documentation of web-tracking implementations

Digital Analytics Consultant
Digital Analytics Consultant
The job was comprised of costumer consultation of various industries, with a focus on the automotive industry.
  • Specification and documentation of web-tracking implementations, their realisation as well as their quality assurance
  • Standardised visualisation and analysis of web-tracking data using Adobe Analytics & R
  • Handling Adobe Analytics Data Warehouse exports and Adobe API requests
  • Drafting and conductingworkshops onweb analytics and more specifically the Adobe Experience Cloud
  • Implementation of personalised browsing experiences onwebsites using Adobe Target and Adobe Launch with the help of custom JavaScript code
  • Project management using Jira and Confluence
  • Acquiring knowledge and practical skills in HTML, CSS & JavaScript to support my daily tasks at my work as web analyst
T4MEDIA. GmbH
6 Monate
2018-04 - 2018-09

Quality assurance and documentation of various tracking solutions

Working student
Working student
The job was comprised of costumer consultation of various industries, with a focus on the automotive industry.
  • Quality assurance and documentation of various tracking solutions
  • Creating a standardised reporting template in Adobe Analytics
  • Database maintenance of a database using Excel & VBA
  • Assisting in the preparation of various deliverable presentations
T4MEDIA. GmbH

Aus- und Weiterbildung

Aus- und Weiterbildung

2015 - 2018

University of Ulm

Psychology student with focus on "Human-Machine-Interaction" and "Organisational Psychology"

Master of Science


Schwerpunkte:

  • Master?s thesis: auf Anfrage


2012 - 2015

University of Ulm

Psychology student

Bachelor of Science


Schwerpunkte:

Topic of Bachelor?s thesis: auf Anfrage

Position

Position

  • Analytics Consultant
  • Engineer

Kompetenzen

Kompetenzen

Top-Skills

Tag Management Systems Adobe Analytics WebAnalyse Google Analytics Google Tag Manager Adobe Launch Adobe Target Tealium iQ Consent Management Platform

Produkte / Standards / Erfahrungen / Methoden

Adobe Analytics
Google Tag Manager
Adobe Launch
Adobe Target
Web Dev
HTML, CSS, JS
Tealium iQ
Google Analytics

Profil:

  • When asked to describe myself in one word, then "geek" would be the most fitting of them all
  • I?m very enthusiastic when learning new skills, very quick at adapting to new environments, and a team player
  • A very big part of my personality is my curiosity for new skills and topics
  • Working in my current position enabled me to see the world of programming and awakened a desire to learn even more about it
  • Experienced Analytics Consultant and Engineer with a demonstrated history of working in the marketing and advertising industry
  • Skilled in Customer Service, Project Management and consultation and implementation for various Digital Analytics tools. Digital Analytics tools:


Praktikum:

2017 - 2017

Kunde: University of St. Gallen


Aufgaben:

Working as an intern under Prof. Dr. Antoinette Weibel at the Institute for Work and Employment Research (FAA-HSG)

  • Assisting at the "CAS in HR Value Creation" certificate course
  • Supporting all the institute?s employees in their teaching and researching jobs
  • Development of a decision tool for computing preliminary research study parameters
  • Continuous supervision of a research assignment given by a swiss insurance company


03/2016 - 08/2016

Kunde: University of St. Gallen


Aufgaben:

Working as an intern under Prof. Dr. Antoinette Weibel at the Institute for Work and Employment Research (FAA-HSG)

  • Assisting at the "CAS in HR Value Creation" certificate course
  • Supporting all the institute?s employees in their teaching and researching jobs
  • Development of a decision tool for computing preliminary research study parameters
  • Continuous supervision of a research assignment given by a swiss insurance company

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